This is a PokenSpark. This is a bluetooth enabled digital business card. You enter all your contact details into the device and each time you 'High 4' another poken (touch hands) you swap contact details with the other poken owner. They do need to be in relatively close proximity, but if people have them attached to their keys, or bag, like many keyrings are, then a complete stranger only has to pass you briefly to get all your contact details. The contact details include your phone number, address, facebook ID, MSN ID and any other way of getting in touch you can enter into your digital business card. It ties in specifically with most Social Networking sites and young people attach a great deal to how many 'friends' they have on their accounts. This can lead to indiscriminate collecting of contact details. They have many different designs, made specifically to appeal to the younger consumer.
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